Why Online Reviews and Reputation Matter TODAY

Better Reviews = More Sales

More, better, fresher online reviews improve conversions – dramatically:

  • 97% search for local businesses online
  • Positive reviews make 73% of consumers trust a local business more
  • 85% of people trust online reviews as much as personal recommendations
  • 91% of consumers read online reviews when searching for a local business
  • Most consumers look at 2+ review sites before making a decision
  • Reviews impact Google Local Pack and Local Organic Search search rankings
  • 56% picked a business because they had positive star ratings/reviews
  • 77% of consumers think that reviews older than 3 months are no longer relevant
  • Negative ratings reduce clicks
  • Positive ratings increase clicks
    (Statistics from BrightLocal; 2017/2018 Local Consumer Review Survey)

Online customer reviews influence visits to a local business

More and More Consumers Read Reviews Before Making a Purchase…

Having a strategy to actively solicit feedback and reviews is the smart thing to do – it will make a huge difference in your business.

Think about this scenario:

Is Your Advertising Campaign Sending Prospects To Your Competitor?

Let me paint you a picture here. Here’s how most people THINK it works…

Prospective client…
…Sees the ad
…Calls/goes/logs into the business
…Buys product or service

NOPE.

That’s what advertisers WANT to believe…

They are wrong!

Here’s what REALLY happens:

Prospective client…
…Sees the ad
…Thinks “That looks interesting;  l-e-t  m-e  g-o-o-g-l-e  t-h-a-t  r-e-a-l  q-u-i-c-k…
…Oh no – these guys have a bad reputation. They only have 2 Google reviews; one with 5 stars, but it’s 3 years old, and a 1-star review from 6 months ago.
…Let’s check out this other company.

See what happened there?

The competitor got the lead.  FROM SOMEONE ELSE’S ADVERTISING!

I mean – if you were looking for an Italian restaurant for instance – who would you choose? The one with a 2 star rating, or the one with 5?

Which one would you choose?

Don’t let this happen to YOU.

Let us help you with an effective Reputation Marketing Strategy:

  • Feedback, testimonials and Reviews solicitation
  • Reviews monitoring
  • Feedback, testimonials and Reviews promotion
  • Review Responses
  • and more…

Ready To Take The First Step?

Visit www.needmorereviews.com or call 1-855-815-7612 for more information.

Better Reviews Equal More Revenue

 

 

Resources;

2 + 4 =